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RANGE ROVER - EMPTY QUARTER CHALLENGE
‘Scorpions, Camel Spiders and sandstorms that could strip the skin off your bones’ – just some of the natural hazards Richard de Aragüés and Paris-Dakar veteran Moi Torrallardona had to face, during their record-breaking crossing of the forbidding ‘Empty Quarter’ in Saudi Arabia.
The film originally created for a viral campaign caused so much online interest that the Company decided to use it for their nationwide advertising campaign for the Range Rover Sport in the USA.
BEHIND THE SCENES
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